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AmendedLicitación Abreviada

Licitación Abreviada 10/2026

Intendencia de Rocha

Closes 27 ago. 2026, 16:30Published 26 jun. 2026
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Object

CESIÓN DE USO DEL SERVICIO DE PUBLICIDAD para la Instalación, explotación y mantenimiento de un sistema urbano de MUPIs digitales LED (tótems publicitarios urbanos) y paletas publicitarias digitales en el departamento de Rocha

Items

  • EXPLOTACION DE ESPACIOS DESTINADOS A PUBLICIDAD1 UNIDAD

How much to bid to win?

An estimate of the offer that historically won these items: the call's quantity times the unit price the State awarded in each category. A starting point for building your proposal.

Target for the full call
$ 62.910 –$ 122.951
competitive (p25) → typical winning (median)

Estimated over 1 of 1 items with comparable history.

See per-item detail
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ItemQuantityTypical priceUsual rangeEstimateHistory
EXPLOTACION DE ESPACIOS DESTINADOS A PUBLICIDAD1 UNIDAD$ 122.951 $ 62.910 –$ 561.975 $ 122.951 3 purchases

Indicative estimate from historical awards of the same category and unit. It does not account for specifications, deadlines or terms in the bidding document, which can change the price. Always verify the official document before bidding.

Who won this before

The latest awards for each article in this call: who won, at what unit price and for which public body. Every row opens the contract.

EXPLOTACION DE ESPACIOS DESTINADOS A PUBLICIDAD

See every purchase of this article
DateWinnerQuantityUnit pricePublic body
04 ago. 2026RAFELUZ SOCIEDAD ANONIMA1 UNIDAD$ 1.001.000 Intendencia de Maldonado
14 nov. 2025IMAN DIGITAL S.A.S1 UNIDAD$ 122.951 Despacho de la Secretaría Estado y Oficinas Dependientes
12 mar. 2024AUTOMOVIL CLUB DEL URUGUAY1 UNIDAD$ 2.869 Adminstración Nacional de Correos
08 abr. 2019LAIN ROBINSON DAVID1 UNIDAD$ 25.000 Dirección Nacional de Turismo
08 mar. 2019LOPEZ RODRIGUEZ ANDRES DANIEL1 UNIDAD$ 386.000 Instituto del Niño y Adolescente del Uruguay INAU-INAME)

Unit prices exactly as each award published them, in their original currency and unadjusted for inflation. They are not summed.

Historical prices and who won

What the State awarded these categories for, which firms won before, and where to see the detail — to prepare your bid.

EXPLOTACION DE ESPACIOS DESTINADOS A PUBLICIDADCode 67202
32 contracts28 suppliers13 buyers2011–2026
UYU · unidad
p25$ 62.910 Median$ 122.951 p95$ 913.195
3 comparable

Past winners

  1. SATENIL S.A.3 purchases$ 20,1 M Profile
  2. RAFELUZ SOCIEDAD ANONIMA1 purchases$ 1 M Profile
  3. PLURALIR SOCIEDAD ANONIMA3 purchases$ 749.180 Profile
  4. JCDECAUX URUGUAY2 purchases$ 474.302 Profile

Who buys it

  1. Intendencia de Maldonado3 purchases$ 20,8 M Profile
  2. Dirección General de Secretaría13 purchases$ 2,1 M Profile
  3. Canal 5 - Servicio de televisión Nacional8 purchases$ 1,4 M Profile
View category detail View all contracts

Reference prices computed from the category's historical awards. Each supplier's figure is the total the State awarded them in this category. Always verify the official bidding document.