SERVICIO DE PUBLICIDAD Y DIFUSION

Name: SERVICIO DE PUBLICIDAD Y DIFUSION
Creator: Dirección General Impositiva
Published: 2012-06-26T12:00:00.000Z
License: https://catalogodatos.gub.uy

Campaña informativa IRPF - IASS

Awarded

$ 3.195.771

≈ $ 8.796.963 in today's pesos

Award

The state awarded the purchase. Supplier and amount are now known.

View on Compras EstatalesOpens the official record for this contract on comprasestatales.gub.uy.View award View tender

Summary

Buyer · Procuring entity

Dirección General Impositiva

FAJosé Mujica2010–2015

Supplier

ROMAN FERNANDEZ CARLOS ALBERTO

Supplier

ECOS S.R.L

Supplier

DIARIO EL TELEGRAFO S.A.

Supplier

ACCION LTDA.

Supplier

S.A. EMISORAS DE TELEVISION Y ANEXOS SAETA

Supplier

EL PAIS S.A.

Supplier

MONTE CARLO S.A.

Supplier

RADIO ORIENTAL S.A.

Supplier

S.A. DIF. RADIOEL. DEL PLATA (S.A.D.R.E.P.)

Supplier

SOCIEDAD TELEVISORA LARRAÑAGA S.A.

Supplier

IMPRESORA POLO SOCIEDAD ANONIMA

Supplier

ORGANIZACION DE LA PRENSA DEL INTERIOR

Supplier

COOPERATIVA DE RADIOEMISORES DEL INTERIOR

Supplier

TELESISTEMAS URUGUAYOS S.R.L.

Supplier

COMPANIA URUGUAYA DE PUBLICIDAD S.A.

Supplier

EMISORA DEL PLATA S.R.L.

Supplier

MONTE CARLO TV S.A.

Supplier

RED URUGUAYA DE TELEVISION S.A.

Supplier

EDITORIAL AGORA S.A.

Supplier

MICROCOSMOS S.A

Supplier

DIARIO EL HERALDO S.A.

Supplier

PARAIBA S.A.

Supplier

PORTAN SOCIEDAD ANONIMA

Supplier

Supplier

Supplier

Supplier

Supplier

LISECOR SOCIEDAD ANONIMA

Supplier

RADIO DIAMANTE FM S.R.L.

Supplier

SOMERLAND S.A.

Supplier

ATAMANT S.R.L.

Supplier

ZALCBERG SITNER, PABLO

Supplier

MODACOR S.A.

Supplier

ARISTA S.A.

Supplier

GANISOL S.A.

Supplier

SARANDI COMUNICACIONES SOCIEDAD ANONIMA

Supplier

LUCANTO S.A.

Supplier

DEL CASTILLO BENTANCUR ZELMIRA MANUELA

Supplier

LA DIARIA S.A.

Supplier

CARAS Y CARETAS S.A.

Supplier

GRUPO CIENTO OCHENTA S.A.

Supplier

BRIDAX SOCIEDAD ANONIMA

Supplier

LINK - IT S.R.L.

Supplier

SERV. OFICIAL DE DIFUSION, RADIO TELEVISION, ESPECTACULOS

Supplier

CANAL 5 - SERV. TELEV. NAC. - TVEO

What was bought

Awarded items with quantity and unit price.

48 of 48

Award no.: R/050034140014
Award date: 25 jun. 2012
Award status: Active
Supplier: ROMAN FERNANDEZ CARLOS ALBERTO

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		Below usual 0,3× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/060042060013
Award date: 25 jun. 2012
Award status: Active
Supplier: ECOS S.R.L

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		Below usual 0,2× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/120023240017
Award date: 25 jun. 2012
Award status: Active
Supplier: DIARIO EL TELEGRAFO S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		In range 0,5× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/180046500019
Award date: 25 jun. 2012
Award status: Active
Supplier: ACCION LTDA.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		Below usual 0,2× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210134210018
Award date: 25 jun. 2012
Award status: Active
Supplier: S.A. EMISORAS DE TELEVISION Y ANEXOS SAETA

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	700	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210148400019
Award date: 25 jun. 2012
Award status: Active
Supplier: EL PAIS S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	800.000	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		List price 3,1× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210153680016
Award date: 25 jun. 2012
Award status: Active
Supplier: MONTE CARLO S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.500	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210153800011
Award date: 25 jun. 2012
Award status: Active
Supplier: RADIO ORIENTAL S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.000	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210207830010
Award date: 25 jun. 2012
Award status: Active
Supplier: S.A. DIF. RADIOEL. DEL PLATA (S.A.D.R.E.P.)

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.000	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210223730017
Award date: 25 jun. 2012
Award status: Active
Supplier: SOCIEDAD TELEVISORA LARRAÑAGA S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	800	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210331060019
Award date: 25 jun. 2012
Award status: Active
Supplier: IMPRESORA POLO SOCIEDAD ANONIMA

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		In range 0,9× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210334360013
Award date: 25 jun. 2012
Award status: Active
Supplier: ORGANIZACION DE LA PRENSA DEL INTERIOR

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	12	UNIDAD		Below usual 0,1× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210356460010
Award date: 25 jun. 2012
Award status: Active
Supplier: COOPERATIVA DE RADIOEMISORES DEL INTERIOR

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.200	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210551510013
Award date: 25 jun. 2012
Award status: Active
Supplier: TELESISTEMAS URUGUAYOS S.R.L.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	400	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210556280016
Award date: 25 jun. 2012
Award status: Active
Supplier: COMPANIA URUGUAYA DE PUBLICIDAD S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.500	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210700870016
Award date: 25 jun. 2012
Award status: Active
Supplier: EMISORA DEL PLATA S.R.L.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.200	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/210936400013
Award date: 25 jun. 2012
Award status: Active
Supplier: MONTE CARLO TV S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	750	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211159110015
Award date: 25 jun. 2012
Award status: Active
Supplier: RED URUGUAYA DE TELEVISION S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	700	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211224540015
Award date: 25 jun. 2012
Award status: Active
Supplier: EDITORIAL AGORA S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		In range 1,8× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211338610012
Award date: 25 jun. 2012
Award status: Active
Supplier: MICROCOSMOS S.A

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	450.000	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION	753	2	UNIDAD		In range 0,6× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211397720015
Award date: 25 jun. 2012
Award status: Active
Supplier: DIARIO EL HERALDO S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		Below usual 0,2× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211423150012
Award date: 25 jun. 2012
Award status: Active
Supplier: PARAIBA S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211567360014
Award date: 25 jun. 2012
Award status: Active
Supplier: PORTAN SOCIEDAD ANONIMA

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211588950015
Award date: 25 jun. 2012
Award status: Active
Supplier: LANOS S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.300	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211599430018
Award date: 25 jun. 2012
Award status: Active
Supplier: REG S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		In range 1,4× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211671680011
Award date: 25 jun. 2012
Award status: Active
Supplier: CANAL 3 COLONIA S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	480	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/211737150015
Award date: 25 jun. 2012
Award status: Active
Supplier: BRECHA S.R.L.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		List price 1,2× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/212679410011
Award date: 25 jun. 2012
Award status: Active
Supplier: LISECOR SOCIEDAD ANONIMA

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		Below usual 0,2× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/212920240018
Award date: 25 jun. 2012
Award status: Active
Supplier: RADIO DIAMANTE FM S.R.L.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.180	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/213226260016
Award date: 25 jun. 2012
Award status: Active
Supplier: SOMERLAND S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/213237840019
Award date: 25 jun. 2012
Award status: Active
Supplier: ATAMANT S.R.L.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/213270550016
Award date: 25 jun. 2012
Award status: Active
Supplier: ZALCBERG SITNER, PABLO

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/213644680010
Award date: 25 jun. 2012
Award status: Active
Supplier: MODACOR S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/214000380019
Award date: 25 jun. 2012
Award status: Active
Supplier: ARISTA S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/214092850017
Award date: 25 jun. 2012
Award status: Active
Supplier: GANISOL S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	200.000	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/214178750010
Award date: 25 jun. 2012
Award status: Active
Supplier: SARANDI COMUNICACIONES SOCIEDAD ANONIMA

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.200	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION	753	2.300	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/214348990017
Award date: 25 jun. 2012
Award status: Active
Supplier: LUCANTO S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	600.000	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/214930480018
Award date: 25 jun. 2012
Award status: Active
Supplier: DEL CASTILLO BENTANCUR ZELMIRA MANUELA

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	400	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/215250410010
Award date: 25 jun. 2012
Award status: Active
Supplier: LA DIARIA S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		List price 1,2× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/215572690011
Award date: 25 jun. 2012
Award status: Active
Supplier: CARAS Y CARETAS S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		List price 1,2× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/216109780018
Award date: 25 jun. 2012
Award status: Active
Supplier: GRUPO CIENTO OCHENTA S.A.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	300.000	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/216193750014
Award date: 25 jun. 2012
Award status: Active
Supplier: BRIDAX SOCIEDAD ANONIMA

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1	UNIDAD		In range 0,9× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: R/216512020018
Award date: 25 jun. 2012
Award status: Active
Supplier: LINK - IT S.R.L.

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: T/11016
Award date: 25 jun. 2012
Award status: Active
Supplier: SERV. OFICIAL DE DIFUSION, RADIO TELEVISION, ESPECTACULOS

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	5.800	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

Award no.: T/11024
Award date: 25 jun. 2012
Award status: Active
Supplier: CANAL 5 - SERV. TELEV. NAC. - TVEO

Description	Code	Quantity	Unit	Unit price	Price reference	Total
SERVICIO DE PUBLICIDAD Y DIFUSION	753	1.100	UNIDAD		Below usual 0,0× the medianMedian $ 16.356 · range $ 5.108 – 245.678 · 1.256 comparablesView comparable purchases

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Amount detail and record origin

Amount detail

UYU: $ 3.195.770,50
Items: 48
Currencies: UYU
Original amount in pesos: $ 3.195.770,50
Includes conversion: No
Exchange rate as of: 10 ago. 2025

Record origin

Initiation type: Tender
Source OCDS document: https://www.comprasestatales.gub.uy/ocds/release/adjudicacion-338995