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SERVICIO DE PUBLICIDAD Y DIFUSION

CAMPAÑAS IRPF IASS E IMPUESTO DE ENSEÑANZA PRIMARIA

Awarded

$ 10.410.401

≈ $ 16.620.124 in today's pesos

Award

The state awarded the purchase. Supplier and amount are now known.

View on Compras EstatalesOpens the official record for this contract on comprasestatales.gub.uy.View award View tender

Summary

Buyer · Procuring entity

Dirección General Impositiva
FATabaré Vázquez2015–2020

Supplier

PRINT SHOP S R L

Supplier

S A EMISORAS DE TELEVISION Y ANEXOS SAETA

Supplier

EL PAIS S A

Supplier

MONTE CARLO S A

Supplier

SOCIEDAD TELEVISORA LARRAÑAGA S A

Supplier

COMPAÑIA URUGUAYA DE PUBLICIDAD S A

Supplier

MONTE CARLO TV S A

Supplier

FLEG S.A.

Supplier

EMISORA ANSINA SOCIEDAD ANONIMA

Supplier

LANOS S.A.

Supplier

RADIO DIAMANTE FM S R L

Supplier

ATAMANT S.R.L.

Supplier

JCDECAUX OOH URUGUAY SA

Supplier

CARITAT GOMEZ RAUL RICARDO

Supplier

GANISOL S A

Supplier

SARANDI COMUNICACIONES SOCIEDAD ANONIMA

Supplier

DOLSUR S A

Supplier

4 PIXELS S R L

Supplier

CARAS Y CARETAS S.A.

Supplier

PINTELCO SOCIEDAD ANONIMA

Supplier

DILURA SOCIEDAD ANONIMA

Supplier

FANTIRE SOCIEDAD ANONIMA

Supplier

SERV. OFICIAL DE DIFUSION, RADIO TELEVISION, ESPECTACULOS

Supplier

CANAL 5 - SERV. TELEV. NAC. - TVEO

What was bought

Awarded items with quantity and unit price.

42 of 42
Award no.
R/160131360019
Award date
31 may. 2019
Award status
Active
Supplier
PRINT SHOP S R L
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 27,9× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADWell above 36,0× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 133,6× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/210134210018
Award date
31 may. 2019
Award status
Active
Supplier
S A EMISORAS DE TELEVISION Y ANEXOS SAETA
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 56,2× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 85,1× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/210148400019
Award date
31 may. 2019
Award status
Active
Supplier
EL PAIS S A
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 20,5× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 32,3× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/210153680016
Award date
31 may. 2019
Award status
Active
Supplier
MONTE CARLO S A
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 6,3× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/210223730017
Award date
31 may. 2019
Award status
Active
Supplier
SOCIEDAD TELEVISORA LARRAÑAGA S A
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 60,5× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 87,6× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/210556280016
Award date
31 may. 2019
Award status
Active
Supplier
COMPAÑIA URUGUAYA DE PUBLICIDAD S A
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 5,8× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/210936400013
Award date
31 may. 2019
Award status
Active
Supplier
MONTE CARLO TV S A
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 41,5× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 47,4× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/211033950014
Award date
31 may. 2019
Award status
Active
Supplier
FLEG S.A.
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 3,1× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/211528710018
Award date
31 may. 2019
Award status
Active
Supplier
EMISORA ANSINA SOCIEDAD ANONIMA
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 2,9× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 3,3× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/211588950015
Award date
31 may. 2019
Award status
Active
Supplier
LANOS S.A.
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADIn range 1,7× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/212920240018
Award date
31 may. 2019
Award status
Active
Supplier
RADIO DIAMANTE FM S R L
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 4,2× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/213237840019
Award date
31 may. 2019
Award status
Active
Supplier
ATAMANT S.R.L.
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 7,1× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/213291820012
Award date
31 may. 2019
Award status
Active
Supplier
JCDECAUX OOH URUGUAY SA
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 4,8× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADWell above 22,6× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/213832290011
Award date
31 may. 2019
Award status
Active
Supplier
CARITAT GOMEZ RAUL RICARDO
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADList price 1,2× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/214092850017
Award date
31 may. 2019
Award status
Active
Supplier
GANISOL S A
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADAbove 12,5× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 18,7× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/214178750010
Award date
31 may. 2019
Award status
Active
Supplier
SARANDI COMUNICACIONES SOCIEDAD ANONIMA
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 3,8× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 4,4× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 4,9× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/214212490012
Award date
31 may. 2019
Award status
Active
Supplier
DOLSUR S A
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADAbove 12,5× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 20,8× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/214313080014
Award date
31 may. 2019
Award status
Active
Supplier
4 PIXELS S R L
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADIn range 1,8× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/215572690011
Award date
31 may. 2019
Award status
Active
Supplier
CARAS Y CARETAS S.A.
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADList price 1,7× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/216782080013
Award date
31 may. 2019
Award status
Active
Supplier
PINTELCO SOCIEDAD ANONIMA
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADIn range 2,1× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/216945980018
Award date
31 may. 2019
Award status
Active
Supplier
DILURA SOCIEDAD ANONIMA
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 4,9× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADList price 7,3× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 27,6× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 28,2× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 33,3× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 39,5× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
R/217460290018
Award date
31 may. 2019
Award status
Active
Supplier
FANTIRE SOCIEDAD ANONIMA
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADAbove 2,5× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
T/11016
Award date
31 may. 2019
Award status
Active
Supplier
SERV. OFICIAL DE DIFUSION, RADIO TELEVISION, ESPECTACULOS
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7531UNIDADWell above 24,0× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
Award no.
T/11024
Award date
31 may. 2019
Award status
Active
Supplier
CANAL 5 - SERV. TELEV. NAC. - TVEO
DescriptionCodeQuantityUnitUnit pricePrice referenceTotal
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 81,6× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases
SERVICIO DE PUBLICIDAD Y DIFUSION 7530,5UNIDADWell above 92,8× the medianMedian $ 16.356 · range $ 5.261 – 244.894 · 1.259 comparablesView comparable purchases

Each item compared against purchases of the same item over the last 36 months.

The open-data unit price does not carry the article's presentation (e.g. a 250 g container vs. 1 g), which can change how this comparison reads. When we can recover it, it appears next to the article; you can always check it on the official purchase page.

How price flags are calculated

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  2. INSTALACION DE CABLEADO DE REDLIDEFOX SOCIEDAD ANONIMA15 oct. 2026$ 1 M
  3. ACONDICIONAMIENTO DE FACHADA · ACONDICIONAMIENTO DE EDIFICIOPRODECO S.R.L.15 oct. 2026$ 246.000
  4. LICENCIA DE SOFTWAREATEL S A06 oct. 2026$ 12.149
Amount detail and record origin

Amount detail

UYU
$ 10.410.401,00
Items
42
Currencies
UYU
Original amount in pesos
$ 10.410.401,00
Includes conversion
No
Exchange rate as of
10 ago. 2025

Record origin

Initiation type
Tender
Source OCDS document
https://www.comprasestatales.gub.uy/ocds/release/adjudicacion-717678